Rapid, iterative development: from product vision to prototype in days.
Deep domain expertise: our projects are led by technologists with decades of experience running software teams and companies.
We excel at taking your broad, chaotic, vague ideas and turning them into working software.
Built to last: modern stacks, solid foundations, and architectural sanity.
Selector partners with innovative, results-driven companies from Series A to pre-IPO, seeking to solve complex tech, product and business challenges. We specialize in working with cloud-based B2B and B2C software businesses in tech, e‑commerce, healthcare, and fintech.
Using our years of product experience and custom AI tech stack, we partner with your team to realize your product vision with working code from day 1.
↓Whether it’s streamlining customer success workflows, enhancing decision-making in legal and finance, or automating repetitive tasks across departments, we work with you to unlock AI’s potential and drive measurable impact throughout your organization.
↓We offer expert technical leadership to help you tackle your most complex challenges. Our practice includes comprehensive analysis of existing systems, consultation on implementing new solutions, fractional leadership and hands-on engineering. Whether you need strategic direction, expert execution, or both, Selector delivers the guidance and support you need to move forward with confidence.
↓We bring deep expertise in cloud optimization, balancing cost efficiency, performance, developer productivity, security, and compliance. We assess your architecture to identify improvements, design tailored infrastructure, implement automated scaling for resource efficiency, and we provide continuous monitoring to enhance operations.
↓Selector partners with you to transform your product and technology approach, ensuring innovation, cost efficiency, compliance, security and scalability. We evaluate your current technology landscape to uncover opportunities for improvement and develop actionable product strategies that give you a competitive edge. Our expertise includes designing scalable technology architectures, crafting clear implementation roadmaps with measurable milestones, and guiding execution to ensure successful delivery and adoption. Whether you’re refining existing systems or launching something entirely new, Selector provides the strategic and technical support to achieve your goals.
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Simon brings 20+ years of experience ranging from hyper-growth startups, to ed-tech, to Fortune 50 enterprises.
Nicholas accidentally landed in San Francisco in the 90s and has been trapped in front of a keyboard ever since.
Jeff has founded and grown several successful startups including Grovo and Dandi, and keeps both Selector and his gaggle of children on their toes from someplace in New Jersey.
Nat brings deep product expertise and a love of hats.